Cockroach vs Unicorn: Business Resilience Beyond the Hype
5 min readFeb 14, 2024
The startup landscape loves to talk of unicorns — those elusive companies reaching billion-pound valuations. Dreams of overnight success lure in entrepreneurs and investors alike. But as someone once said to me, there is one Facebook David, the rest are chassing a not to happen dream.
When I was thinking about this piece, I thought I would write down phrases I have…